(Senior) Influencer Sales Manager - Nordics (m/w/d)

Job Description

You speak English fluently and one of the nordics language at a native level . You think of influencer marketing as a sales-driven growth channel, negotiate confidently, and always keep performance and revenue in focus – and you want to turn creator partnerships into a measurable growth driver for one of Europe’s most exciting DTC brands in the Nordics markets (Denmark, Sweden, Norway, Finnland)?

Our footwear brand Pammys has grown to more than 1 million customers within its first three years and was named the fastest-growing e-commerce brand in Europe by the Financial Times.

With a team of over 100 people across our locations in Kiel, Hamburg , and our own 11,500 m² logistics centre in Lensahn , we are building a global footwear brand that redefines style, comfort, and modern aesthetics.

We are now entering our next major growth phase – with a clear ambition to scale to mid nine-figure revenue in the coming years through international expansion and a broad product portfolio.

That’s why we are looking for a (Senior) Influencer Sales Manager – Nordics (m/f/d) who strategically acquires creators across Denmark, Sweden, Finnland, and Norway, negotiates high-performing partnerships, allocates budgets with a strong performance mindset, and ensures that influencer marketing at Pammys scales measurably, efficiently, and profitably across the Nordic markets.

Important : We are an office-first company . You will work daily from one of our offices in Hamburg or Kiel , close to the team, the processes, and the brand.

Your mission

• Identification , evaluation , and prioritization of high-performing creators in the Nordics markets (Denmark, Sweden, Norway and Finnland) (TikTok, Instagram, YouTube) based on clear sales and performance KPIs.
• Proactive outreach to Nordic creators, agencies, and management with a clear value proposition and focus on closing deals.
• Development and maintenance of a scalable Nordics creator funnel (micro, mid, macro) for continuous revenue generation.
• Qualitative and quantitative screening of creators in terms of performance potential, target group fit (Nordic audiences), brand match, and price-performance ratio.
• Negotiation and conclusion of terms and conditions , including pricing, licenses, content scope, whitelisting, and usage rights—with a focus on maximum ROI.
• Ensuring maximum performance per € invested through data-driven creator selection and deal structuring.
• Conducting price benchmarking in the Nordic influencer market and continuously optimizing creator costs.
• Responsibility for contract drafting, deal closing, and documentation of all Nordic creator collaborations.
• Performance-based evaluation of creators based on ROAS, CPM, CPC, CTR, and content quality.
• Close collaboration with the Paid Media Team : Transfer of scalable winning assets for paid distribution (UGC, whitelisting ads).
• Selection and development of creators with high UGC and paid scaling potential for the Nordics markets.
• Ensuring timely content production and adherence to briefings, guidelines, and deadlines.
• Building and maintaining long-term, high-revenue relationships with top performers in the Nordic creator pool.
• Regular check-ins, performance reviews, and upselling of follow-up and scaling campaigns.

Your profile

• Experience in influencer marketing, talent management, creator partnerships, or sales — ideally with a focus on the Nordics markets (Denmark, Sweden, Norway, Finnland).
• Strong negotiation skills and a confident, assured manner; analytical, numbers-driven, and clearly performance-oriented.
• Professional and appreciative interaction with creators: communicative, engaging, and goal-oriented, with a clear focus on closing deals.
• High intrinsic motivation to build and sustainably develop a scalable Nordics creator network.
• Strong deal & business mindset: you think in terms of budgets, margins, conditions, performance KPIs, and scaling.
• Solid understanding of social media & performance marketing, especially TikTok and Instagram (YouTube is an advantage).
• Business fluent in spoken and written English; knowledge of Danish, Swedish, Finish or Norwegian is a strong advantage, German skills are a plus but not required.
• Hungry, ambitious, and results-oriented — you want to deliver measurable impact and take ownership.
• Being present in the office is a plus for you: you value direct exchange, quick coordination, and short decision-making processes.

Why us?

• Room for ownership : You will help build our Nordic markets from the ground up and bring your ideas directly into execution.
• A scale-up with real momentum : You will become part of a company that has grown into one of Europe’s leading DTC brands within just three years.
• Attractive compensation with a variable bonus component .
• International environment: Close collaboration with teams across Marketing, Creative and Performance.
• Strong team spirit : Collegial, supportive and goal-driven – we move forward together as one team.
• Growth & development : Regular trainings, workshops and access to best practices across all areas of online marketing.
• Modern office in the heart of Hamburg & Kie l: Bright, central and fully equipped for productive work.
• Additional benefits: Free drinks, employee discounts, access to corporate benefits and much more.

About us

Join our Team! Pammys is the fastest-growing footwear brand in Europe.
With more than 1 million delighted customers in our first three years, we’ve proven how quickly a brand can gain momentum when vision, team and execution come together perfectly.

And we’re just getting started.

With locations in Kiel, Hamburg, and our own 11,500 m² logistics center in Lensahn, we’ve built an infrastructure designed for extreme growth. Our team of over 100 passionate marketing minds, tech talents, creatives, operators and logistics heroes works every day to establish Pammys as a leading fashion & comfort brand worldwide.

With our team and a current mid eight-figure annual revenue, we’re entering our next major growth phase — with a clear goal to scale to mid nine-figure revenue in the coming years.

Our mission is clear:
We’re building a global brand that redefines style, comfort and modern aesthetics — and creates products people truly feel.

We move fast.
We think big.
We experiment, test, scale and deliver.

There’s always momentum here. Something is happening every single day.

If you want to be part of a company that’s still shaping its global footprint — welcome to the Pammyversum !

We’re looking for ambitious, creative, smart team players who share our vision and are ready to reach the next stage together.

This is your moment.
Join our team!