(Senior) SEO Manager (Operations) (m/f/d)

Your daily business

The Account Strategist makes the promise to the client.

You are the reason it's true.

This is not a brief-execution role. This is the technical and analytical backbone of our entire organic growth system. The Strategist owns the direction. You own the substance behind it - and whether it actually works in practice, not just in theory.

You decide where to go after search, what content architecture to build, how the site needs to be structured, and whether the demand capture setup is fit for pipeline. Every strategic claim we make to a client is only credible because you did the analysis to back it up.

You are not here to wait for tasks. You are here to be right and to make everyone's strategy stronger because of it.

Imagine this

Your first month at YOYABA gives you an unfiltered view into how organic growth really works under the hood. You see which opportunities are actually winnable, where a client's architecture is quietly killing their growth, and how search and LLM discoverability connect to pipeline.

No boring first week of PDFs and laptop setup. Your team drops you straight into real accounts. You run the analysis, challenge a strategic assumption with data, and watch the direction shift because you were right.

Your learning curve so far? Steep.

And you realize this is neither just a technical SEO job nor just a research job.

It is owning the substance the whole strategy stands on.

If that resonates with you, keep reading.

What you do

You own the search intelligence, content architecture, and demand capture that everything else is built on. You think in search mechanics, content architecture, and discoverability signals and you translate them into language the Strategist can take straight into a client conversation.

You:

• Run keyword and opportunity analysis to identify where demand exists and whether it's winnable
• Own LLMO / GEO / AI discoverability analysis; how clients show up across LLMs, not just Google
• Map the competitive search landscape and prioritize markets and verticals based on real search behavior
• Decide which content types serve demand capture vs. demand creation, with sharp focus on BOFU and comparison content as the highest-converting organic assets
• Build content cluster and pillar architecture, internal linking, and site structure recommendations
• Provide technical SEO guidance: crawlability, indexation, page experience, schema
• Produce the research that feeds content briefs and QA them so the output actually targets what it should
• Report on search and discoverability performance, tied back to pipeline wherever possible

You make independent analytical judgments about where the opportunity actually is. You challenge the strategic direction when the data contradicts it.

You spot when a client's site structure, content architecture, or discoverability setup is the real bottleneck. before it becomes one.

You are a (Senior) SEO Manager for growth.

Requirements

You understand search and content architecture deeply, and you know what good actually looks like. You can take a messy technical reality and turn it into a clear, defensible call.

You bring:

• Solid senior-level experience in technical SEO, organic growth, or search strategy, ideally in an agency, SaaS, or B2B environment
• Strong analytical judgment: you decide where the opportunity is, not just where the brief points
• Command of content architecture - clusters, pillars, internal linking, BOFU and comparison strategy
• A working grasp of LLMO / GEO / AI discoverability, not just classic Google SEO
• The ability to translate technical findings into strategic language the Strategist can use
• The confidence to challenge direction when the data says so
• High AI literacy for research, analysis, and workflow leverage
• Excellent German and strong English writing skills
• An ownership mindset that takes the full demand capture picture end to end

You are ambitious. You are curious. You are confident without being loud.

And you want to grow strategically and personally.

How success looks

• Your analysis is accurate enough that the Strategist trusts it completely
• Your architectural decisions hold up under real client growth, not just in theory
• Organic growth actually works, because the substance underneath it is sound
• You bring proactive recommendations instead of waiting for assignments
• More junior Ops talent levels up because you quality-control and coach their output
• We learn from you

Warum wir?

• A team of A-players and founders striving for growth
• A culture built on ownership, clarity and high performance
• A unique coaching program for professional and personal development
• Access to Humanoo: fitness challenges and 1:1 mental health sessions
• Subsidized gym or Urban Sports membership
• Workations possible and loved by our YOYABEEs
• Up to 60% subsidy for your company pension plan